Country Music Channel taps chat
Summary: March 2010. During CMT's BIG NEW COMEDY WEEK, fans could join a live mobile chat with the likes of Jeff Foxworthy, Bill Engvall, Ron White and Larry the Cable Guy. The week ended a chat with Melissa Peterman and proved to be CMT's most successful chat to date.

mPulse works with LoadStorm
Summary: February 2010. When a TV invitation to join the show's live chat room airs, mPulse needs to know that tens of thousands of simultaneous mobile users can socialize with friends uninterrupted. LoadStorm is a performance testing product offering from CustomerCentrix that makes running load tests simple, solid and scalable. We're fans.

mPulse with Bravo Wins MMA Award
Summary: November 2009. Bravo Digital Media, with mPulse Media, won the The Mobile Marketing Association's Fifth Annual Global Mobile Marketing Award in the category of Mobile Social Media Campaign. The campaign was The Real Housewives of New York City: Ultimate Virtual Viewing Party.

mPulse with Bravo finalist for MMA and Mobile Excellence Awards
Summary: October 2009. Bravo with mPulse are announced as finalist in two industry awards: The Mobile Marketing Association and The Mobile Excellence Awards. The campaign submitted was the Real Housewives of NYC: Ultimate Virtual Viewing Party.

Sprint's iTV program on Bravo increases 50% every week
Summary: June 2009. NBC Universal's Bravo Network ran an iTV program for Sprint. Each week, the number of participants increased by 40% throughout the two month series. The number of brand engagements offered through the mobile web increased by 50% each week.

mPulse runs first Synchronous TV/mobile web ad
Summary: May 2009. Audience members of Bravo's The Real Housewives who where using their mobile phone web browser to chat with other fans during the show got an extra surprise. When a Sprint commercial aired on TV, in perfect synchronicity, a tiny text ad appeared under their thumbs on their mobile phone. Viewers could then click-to-call three nearby Sprint Stores. This is the first time in the US that an ad has appeared synchronously on TV and on the mobile web.

NBC's Bravo chooses mPulse for iTV program
Summary: April 2009. NBC Universal's Bravo Network chooses mPulse to run an interactive TV program around the Real Housewives hit series. Sprint will sponsor the program to reach Bravo's female power-mobile-user audience. Sprint will receive premium brand placement on the Bravo mobile web site where viewers will chat and socialize with other fans.

mPulse, with Thumbplay, is 2009 Stevie Award Finalist for Best Use of Technology in Customer Service
Summary: January 2009. At the 3rd annual Stevie Awards for Sales and Customer Service, an international competition recognizing excellence in customer service and sales, Thumbplay wins as a finalist. Thumbplay uses mPulse's wapSupport mobile widget to allow visitors to their mobile site to get real-time help, while remaining within the site.

mPulse Received NATPE Mobile++ Top 12 award
Summary: January 2008. The National Association of Television Program Executives (NATPE) today announced the winners of the first-ever NATPE Mobile++ Top 12 Awards, which showcase innovation and excellence in the mobile content marketplace. mPulse received the award for "Mobile Social Networking: Innovative ways of connecting people through the mobile format. The awards recognize the hottest properties in mobile content, as selected by an interdisciplinary jury comprised of leading digital media executives.

Mobile site's page views more than double
Summary: February 2007. ZooVision, a mobile video 3gp/Windows Media streaming content aggregator, recently added social networking features using mPulse's community plug-in. The goal was to increase page views, and thus, advertising revenue. Sean Berner, shared results recently, "Our page views have increased over 150% since adding mPulse Media's [plug-in]." He ads, "ZooVision is now truly a sticky mobile site."

Mobile Video provider and Music Publisher "plug in" to mPulse
Summary: December 19, 2006. Two mobile publishers have added communities to their sites. ZooVision, a provider of mobile friendly video content, and INgrooves, a digital media distribution and publishing company in the music industry have added the mPulse community "plug-in" to their mobile sites. The plug-in allows visitors to see who else is visiting the site, browse profiles, post comments, chat and socialize.

Paul D Smith presenting at SES in Chicago
Summary: November 11, 2006. mPulse founder and CEO, Paul D Smith, will present at the Search Engine Strategies conference in Chicago this December. SES is the leading global conference and expo series on search engine advertising, optimization and marketing. Mr. Smith will share lessons learned on attracting mobile users by adding communities to mobile sites. (searchenginestrategies.com/sew/chicago07)

mPulse offers social networking features as "plug-in"
Summary: October 25, 2006. Now your wap site can have social networking features in sixty seconds! mPulse has released its community platform as a "plug-in." Mobile internet publishers can quickly have their own branded community. "By just pasting a few lines of code on a page, publishers can add a branded, compelling community experience to their wap and web sites," said Tim Sparks, who will lead the plug-in sales effort.

mPulse serves two million
Summary: August 9, 2006. mPulse's D2C mobile community, wapTags, has attracted over 2 million users. "Community activity, especially our wap bookmark toolbar and wap directories, are very attractive to the search engines. Thus, thousands of users discover wapTags every day," shared Paul D Smith, CEO of mPulse Media. wapTags adds a bookmark toolbar to the bottom of wap pages, and so the "click-paths" from live users on real phones automatically build the directory of popular mobile sites.

mPulse launches wapTags -- mobile community platform
Summary: 2006 January 12. Anticipating a ground swell of interest in social networking and community on the mobile phones, mPulse today announce the launch of wapTags. "On wapTags, our visitors will build profiles, chat, post and browse classified ads and personals, and even help one another search the mobile web," said Paul D Smith founder and CEO of mPulse Media.

mCast Released - Event-based Branded Mobile Entertainment
Summary: 2005 July 29. Specifically designed for event sponsors, mCast software and services extend live events onto mobile phones - to boost brand awareness and generate new leads. mCast -- short for mobile simulCast -- offers event-driven turn-key mobile activities, such as real-time voting & sweepstakes, live text-message chat rooms, 'instant replay' pictures from the crowd, event-related wallpaper and more. See more...

Raymond Smith, former CEO & Chairman of Bell Atlantic joins mPulse board
Summary: 2005 June 1. Former Chairman and CEO of Bell Atlantic, one the nations largest mobile carriers, will join the board of mPulse Media. Under Mr. Smith's leadership, Bell Atlantic acquired NYNEX in 1997 and announced the acquisition of GTE in 1998 to become Verizon. These were two of the largest transactions in business history.

Mobile game developers use mPulse's mobile media buying services
Summary: 2005 May 17. You've built it. Now, will they come? TextResponse provides mobile media buying services to a number of mobile game developers. Using a tournament as the hook, mPulse provides the optimal mix of text- and WAP-based mobile ad to attract cross-carrier traffic to their game download page. President Paul D. Smith states, "Mobile games are wildly popular, and the best method to reach mobile games is, not surprisingly, in the mobile gaming environment."

TextResponse renamed mPulse Media LLC
Summary: 2005 May 1. What was once TextResponse is now mPulse Media LLC. The name and branding update represents mPulse's entry into mobile media development. Sponsors license mPulse's entertaining mobile content to add branded mobile interactivity at their events, and to help build a list of opt-in customers.

TextResponse release MobileMarketingUS: blog on US-only stats & case studies
Summary: 2005 Feb 4. There are blogs that cover mobile marketing in Europe and Asia. Others cover specific mobile technologies available in the US. But none to date cover just mobile marketing statistics, case studies, and activities related only to mobile marketing in America. Teams of contributors across the county cover every angle of this emerging industry.

TextResponse Media receives investment from Rockham Capital
Summary: 2005 Jan 8. Rockham Capital, a Washington, DC based private equity firm specializing on Telecom and communications, announced an investment in mPulse Media LLC. The investment will be used to further develop the mPulse mobile marketing platform, including Dashboard, the one-to-one text message=based relationship management system. Investment will also be used to a number of mobile media properties.

TextResponse chooses SimpleWire to reach 400+ carriers in 150+ countries
Summary: 2004 Dec 3. TextResponse has chosen aggregator Simplewire to provide backend text message transport. Simplewire is the top aggregator of SMS services in the U.S. wireless market including Premium SMS and short code connectivity. The Simplewire Network provides the most direct and reliable route into each operator's network, offering timely and accurate delivery of every wireless message.

Teen clubs & events use text message chat rooms by TextResponse
Summary: 2004 Sept 28. You're dressed to kill and in line at the hottest under 21 club. Who's the cutie in the red shirt? Anyone from the 619 area code here tonight? Eagles fans? Join the text chat room and coordinate with your friends, flirt and tease across the noisy room. TextResponse works with multiple networks of teen event promoters from California to the East Coast to offer venue-specific text message chat rooms.

Neighborhood Hookup - TextResponse releases text message-based local dating product
Summary: 2004 Sept 9. Sure, you can send a text message to someone across the country, but who's just around the corner and ready to meet? Sponsored by local advertisers, you can now share an anonymous message with others in the immediate neighborhood that also recently posted a message. Respond one-to-one and get together in person.

Join the SWARM - TextResponse releases text message-based chat rooms
Summary: 2004 April 12. With one text message, create and invite your friends to join a temporary text-message chat room. Messages send from any member are forwarded to all members. And it disappears when no one is using it anymore. Brands sponsor Swarms at youth events and venues, and append messages with "Chat room brought 2U by"

Complete press releases furnished upon request.