Zoo Vision - double ad revenue day one

Client: ZooVision is a mobile video streaming content aggregator on major US carrier decks. They also run an ad supported direct-to-consumer mobile site.

Challenge: Increase page views, and therefore advertising revenue. Keep visitors at the site longer, and bring them back more often.

Solution: ZooVision installed the mPulse community plug-in, and saw an instant increase in page views. From within the ZooVision site, visitors could socialize with one another, as well as users on other sites within the mPulse network, so there was instantly lots of activity.

Results: Page views and advertising revenue more than doubled. From Sean Berner, Vice President of ZooVision, "ZooVision has been able to enter the mobile web 2.0 world with mPulse and our users love it. Our page views have increased over 150% since adding mPulse. ZooVision is now truly a sticky mobile site since adding mPulse, users keep coming back for more."

Link: www.zooVision.com